The Science behind Keratin Treatments
Hair forms the first impression of your personality and it certainly influences the opinion of people you come in contact with. Well groomed and styled hair boosts your image in front of your seniors, colleagues and business associates. Your physical personality plays a crucial role in your day to day life and your hair obviously forms an integral part of your personality.
People, especially women, do a lot to keep their hair looking good and presentable. One of the three women round the world visits hair salon regularly to nourish and style her hair. The routine visit to the hair salon includes services like hair cut, blow dry, hair coloring, hair styling and Keratin Treatments.
Keratin treatment is one of the old treatments for smoothing and straightening of hair. The origin of the treatment is from Brazil and therefore called Brazilian treatment.
To understand the science behind Keratin Treatments you need to know a little bit about hair. Hair is made of keratin. Keratin is a type of hard protein and consists of three layers; the medulla, the cortex and the cuticle. The cuticle is made of an almost see-through and tightly formed structure that looks like overlapping fish scales. The two layers hold the pigments that give the hair its color while the cuticle is the protective layer.
Keratin treatments add additional keratin to your hair that bonds with your own natural keratin to create stronger hair inside and out by ‘plugging in’ the holes in the cuticles of the hair. During a keratin treatment, smaller keratin molecules penetrate the hair cortex, improving and repairing the quality of the hair. The added strength, elasticity and moisture create a smooth, shiny, soft and straightened effect in your hair. The larger molecules of keratin coat the hair cuticle and help protect it from such potentially damaging environmental factors such as UV rays, smog and smoke.
Keratin treatments are relatively short, depending on the length and thickness of your hair and are very affordable. With a Keratin treatment (unlike a Yoko or Japanese hair straightening system) your hair is not locked into one style. It can be set in many ways, not just bone straight. Additionally, the treatment is temporary – usually lasting anywhere between 2-4 months and grows out as it has been growing without having to do touch ups going back to its natural state if you choose.
If you usually style your hair straight, a keratin treatment can shorten your blow dry time to as much as 60%. Opting for this treatment is great for clients with severely damaged hair, as it allows you to get healthier hair by reducing the need for straight irons and heated styling tools on a regular basis. Allowing you to achieve straight, shiny, frizz free hair without further damage to your hair making Keratin Treatments a no-hassle commitment!